McDonald’s Spent $50 Million on TV Advertising in April

Papa John’s Claims It’s Still on Track Despite More Losses

Google Wants to Tell You What to Eat

Tag: tock

Marketing

Top Restaurant Marketers Q&A: Tock’s Nick Kokonas

5 years ago

Give Nick Kokonas access to a Medium account and a nice glass of wine tonight, and he'll give you nationwide brand awareness tomorrow.

Strategy

Skift Table’s Top Restaurant Marketers 2019

5 years ago

How do you get modern consumers to eat your burger, share photos of your food, or book a reservation? These leaders understand what it takes to market a restaurant brand to today's fickle diners. Competitors should take note.

Tech

Restaurant Reservation Services Battle Over Valentine’s Day Discovery (and Beyond)

5 years ago

We don't want to judge, but do you really want an app telling you the romantic place to go? Save the special occasion advice for human intelligence.

Independents

Why Surge Pricing and Blockchain Tracking at Restaurants Aren’t Far Off

5 years ago

As far as trends go, we'd much rather talk about innovations like variable pricing (the new happy hour?) and blockchain sourcing than silly things like robot kitchens.

Tech

Tock, Sweetgreen and More: November Restaurant Industry Funding

5 years ago

Several fast casual restaurant chains paired up with private equity firms this month in order to scale, and Tock is fueling up for a big year ahead.

Operations

Restaurant Reservations Now: Soft Landings, CEO Shuffles and New Tech

5 years ago

The reservations landscape has changed significantly over the past year. While the big players are (mostly) the same, new technology, new leadership, and new strategies keep the game interesting.

Tech

Skift Table’s Top Restaurant Tech Startups to Watch 2018

6 years ago

Our inaugural list of top tech startups in 2018 contains best-of-breed examples from the kitchen to the host stand and beyond. Restaurant tech is a complicated and fast-growing landscape full of well-intentioned ideas, but success today and beyond lies in the execution of those ideas in a human-powered industry.

Tech

Tock Releases a Dedicated App for Booking Reservations

6 years ago

Tock started as a ticketing platform aimed to change the way restaurants offer reservations. A new consumer-facing app puts the company squarely alongside its reservations competitors.

Marketing

Is Instagram’s Reservations Feature Good Business for Restaurants? Jury’s Still Out

6 years ago

Instagram's booking functionality produced a whole lot of hype when the launch was announced last year, but who's actually using it?

Chains

Red Robin’s $99 Burger Pass Is the Poor Man’s Tock

6 years ago

What do a ten-course tasting menu at Eleven Madison Park and a Red Robin cheeseburger have in common? Both restaurants want your pre-paid dollars well before service starts.

Tech

The New Restaurant Reservations Landscape

7 years ago

A reservation isn’t just a reservation anymore. Welcome to the customized, curated future.

Marketing

Tock CEO Nick Kokonas Says He Can Prove Many Restaurants Are Overpaying OpenTable

7 years ago

The Tock CEO's disdain for OpenTable isn't secret, but it seems he now has empirical evidence to back up what he's been saying for years.

© 2024 Skift Inc. All Rights Reserved.