Marketing

Marketing

The Culinary Institute Wants to Teach Students About Instagramming Food

2 years ago

Professional food styling and food photography are different than Insta-snaps, and the revered CIA will teach the former. They're not acquiescing to Instagram just yet, but don't be surprised when schools head that direction.

Independents

The UK Now Has Five 3-Michelin-Star Restaurants

2 years ago

There's a special place in our hearts for chefs that simply tell diners how it will be and doesn't allow for any adjustments. The fact that this can still win a chef three stars is impressive.

Chains

McDonald’s Dropped Its Olympic Sponsorship Before Things Got Really Expensive

2 years ago

McDonald's was smart. The changing nature of how we watch television and big events means that we need to change how we think about advertising.

Marketing

China’s Largest Restaurant Review and Delivery Service Close to $3 Billion Funding Round

2 years ago

It’s one thing to be valued at $3 billion, but a $3 billion round is giant by any stretch, and could cause other well-funded startups playing in this space to have to better prove their worth.

Strategy

The Battle for Diner Loyalty Begins with Reservations

2 years ago

There’s no winning idea or secret sauce as reservations providers compete for diner loyalty, but the major players take vastly different approaches to the issue.

Chains

How Food Psychology Affects Restaurants Large and Small

2 years ago

Restaurant menus aren't random, they're carefully crafted and chosen with more in mind than taste alone — especially when it comes to chains.

Chains

Restaurant Jobs Are Increasing, Why Is That Bad?

2 years ago

Food

NYC’s Restaurant Week Is Getting a Cheetos-Themed Pop-Up

2 years ago

I know it's just a marketing stunt but I still have lots of questions.

Marketing

OpenTable Expands to Amsterdam with 100 Restaurants

2 years ago

OpenTable's focus on the international market includes reservations, but the company seems to be pushing restaurant discovery even harder.

Marketing

The Not-So-Quiet Power of a Good Restaurant Website

2 years ago

It's easy to overlook the importance of a well-designed and useful website in an age of social media hype, but a restaurant's website is the one true place the business has total control of the message.

Food

Phish Taps Philadelphia Donut Store for its “Baker’s Dozen” Residency at Madison Square Garden

2 years ago

Have to say, I'm a sucker for a good creative food partnership.

Chains

McDonald’s Adds a Sweet Afternoon Menu to Capture the Snacking Crowd

2 years ago

Given all the work McDonald's has done to distance itself from foods dubbed unhealthy, introducing calorie-laden afternoon snacks seems off-message. Whatever it takes to keep the drive-thru full, I guess?