Tag: mcdonald’s

Chains

McDonald’s Drops Signature Crafted Recipes Line

4 days ago

Fancy McDonald's wasn't resonating with consumers. Not every idea is a winner, and it's better to cut losses now.

Tech

Uber Eats’ Chain Partnership Strategy Is a Risky Business

1 week ago

Uber Eats and Grubhub have both publicly cited losses on discounted fees charged to chain partners in financial documents. One can only imagine the case is the same for DoorDash, who's IPO is likely not far behind.

Chains

McDonald’s Decision to Go Cage-Free Drives Down Egg Prices

1 week ago

The fact that one company can cause such a seismic shift in how eggs are produced shows exactly the kind of power McDonald's has as the world's largest restaurant chain.

Chains

Jack in the Box Franchisees Call for CEO’s Removal … Again

3 weeks ago

Jack in the Box is not the only restaurant chain dealing with franchisee unrest. But it does appear that its relationship with operators will not be salvaged at this point. A sale of the company is what both the company and franchisees really want.

Chains

McDonald’s Ends Fight Against Minimum-Wage Increases

4 weeks ago

Technology isn't the only area where McDonald's is getting more progressive.

Chains

Dynamic Yield CEO: McDonald’s Deal Will Make Us Innovate Faster

4 weeks ago

Liad Agmon is not the first member of his family to start a tech company. But he is now responsible for helping execute McDonald's vision for its reimagined stores.

Chains

McDonald’s $300 Million Bet on Personalized Menus Makes Sense: Here’s Why

4 weeks ago

McDonald's was a turnaround story a few years ago. Now, it's solidly in growth mode, fueled by strategic investments and initiatives that bring technology to the forefront of its business.

Chains

McDonalds Buys Dynamic Yield For $300 Million to Bring Big Data to Drive-Thru

4 weeks ago

Given all of the plans that McDonald's has for implementing the game-changing technology, the $300 million price tag was probably a bargain.

Chains

Starbucks Will Try Recyclable Cups to Cut Waste Footprint

1 month ago

With its popularity and reach around the world, Starbucks is in a position to set a standard when it comes to responsible disposable packaging. But, like paper straws, these changes are sometimes a tricky sell to customers.

Chains

McDonald’s CFO: Technology Investment Is Necessary to Grow

1 month ago

It's hard to be forward-looking when short-term sales are at stake, but McDonald's executives are right to keep funneling money into system-wide tech upgrades. This will pay off in the not-so-distant future.

Marketing

McDonald’s Spent $48 Million to Push Bacon in February

1 month ago

It's that time of year — sports continue to reign supreme as chain restaurants' preferred destination for airing TV spots, with some exceptions.

Strategy

Skift Table’s Top Restaurant Marketers 2019

2 months ago

How do you get modern consumers to eat your burger, share photos of your food, or book a reservation? These leaders understand what it takes to market a restaurant brand to today's fickle diners. Competitors should take note.