Tag: mcdonalds

Chains

McDonald’s New Antibiotics Policy Has the Power to Change the Beef Industry

1 week ago

If you want to make change at scale, you need either a massive consumer shift or a massive change of policy by a giant in the industry. The latter is what we have here, and it should be good news for everyone.

Marketing

McDonald’s Spent Over $52 Million on TV Advertising in November 2018

2 weeks ago

Football means food advertising this time of year and the networks that have it get the advertising dollars.

Food

Fast Food Prices Rise to Better Reflect True Costs

2 weeks ago

Yes, the price of menu items has gone up over the last decade, but so too have the costs associated with buying food and paying workers. Those are the breaks.

Design

McDonald’s Will Slow the Pace of Restaurant Remodels

3 weeks ago

Fortunately for McDonald's, many of its rivals are running into similar challenges, both with franchisees and with the speed of implementation. At the end of the day, two years isn't that much when you're talking thousands and thousands of restaurants.

Chains

5 Big Takeaways From Restaurant Earnings Season

4 weeks ago

Brands are being pulled in all directions but there are consistent messages coming out of earnings season, both in terms of shortcomings and triumphs.

Food

New on the Menu: Forget Turkey, It’s McRib Time of Year (Again)

1 month ago

We've purposefully stayed away with the season of pumpkin spice items in order to focus on what matters: turkey-themed offerings and the ubiquitous/elusive McRib.

Chains

McDonald’s Sales Bump Isn’t Benefitting Operators

2 months ago

Despite investors' approval of McDonald's strategy to revamp U.S. restaurant locations, operators aren't loving it — and claim cash flow is lacking.

Chains

Chicken Is Cheap in the U.S. and That’s Good for Fast Food Nugget Lovers

2 months ago

If prices go down now that will be good ... until they need to go back up again and consumers start complaining.

Chains

Will Getting Rid of Restaurants Eliminate Delivery Friction?

2 months ago

This isn't about ghost restaurants: The real opportunity here is for existing brands to leverage their existing products and loyal diners to better deliver experiences that wouldn't otherwise happen.

Chains

Bernie Sanders Wants McDonald’s to Pay Its Workers at Least $15 an Hour

2 months ago

With competition in the labor market and intense political pressure, a $15 wage at McDonald's doesn't seem as unrealistic now as it did just a few months ago.

Chains

McDonald’s Removes Artificial Preservatives From Two-Thirds of Its Burgers

3 months ago

McDonalds' leadership has talked about the move toward better quality food for years, and it understandably takes some time to implement across the chain. It's also 100 percent necessary to keep up with competition.

Food

McDonald’s Needs to Treat Its Chickens Better Says Major Stockholder

3 months ago

More humane treatment of animals on a large scale would have a huge impact, but we're certain we'll hear that McDonald's can't provide better conditions and offer value meals at the same time.