OpenTable Will Add Its Listings to China’s Largest Restaurant Guide
Photo Caption: A sign at a restaurant denoting that a restaurant is among Ctrip's Gourmet List picks.
Growing numbers of Chinese are becoming comfortable with traveling overseas independently, rather than via group package tours. Yet many of these independent travelers still have hesitations about where to dine while abroad.
Enter, The Ctrip Gourmet List, which is the Chinese equivalent to a rating and listing service similar to Zagat, Michelin, and Gambero Rosso combined. The list recommends 15,000 restaurants worldwide in various categories, such as "fine dining" and "local favorite."
The culinary intel is displayed on a tab on the mobile booking app of Ctrip, China's largest online travel agency. About 15,000 food cri