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Airlines

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How AI-First Thinking Is Reshaping Airline Innovation

Travel brands are racing to adopt AI, but real progress comes from rebuilding foundations rather than layering tech onto legacy systems. Airlines that take an AI-first approach can operate proactively, personalize at scale, and deliver smoother experiences.
December 12th, 2025 at 10:06 AM EST

Business Travel

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3 Ways Corporate Meetings in New Orleans Can Fuel Creativity

Beyond the everyday challenges of organizing memorable events that move the needle for companies, today's planners are under mounting pressure to inspire a burned-out workforce. New Orleans combines its rich history, deep culture, and modern innovation to host corporate experiences that spark creativity and foster connection.
December 11th, 2025 at 9:19 AM EST

Coronavirus

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Tourists near St. Mark's Square in Venice, Italy.

The Travel Industry Surpasses 2019

Today's edition of Skift's daily podcast looks closer at the recovery of the travel industry that have allowed it to surpass spring 2019 benchmarks.
May 26th, 2023 at 2:44 AM EDT
Tourists taking photos on the roof of Milan’s cathedral

Travel Makes a Complete Recovery

Today's edition of Skift's daily podcast looks closer at travel's coronavirus recovery, Airbnb's optimism, and Hilton's extended-stay moves.
May 24th, 2023 at 5:27 AM EDT

Cruises

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Experiences

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Food and Drink

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Magic Mushrooms in the Minibar

Some will always love a luxury spa. But psychedelics (think psilocybin soundbaths and mushrooms) are the phase in high-end wellness.
December 10th, 2024 at 12:01 PM EST

Ground Transport

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Hotels

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exterior aerial view of hotels and skyscrapers along a main river in Chicago

The Ugly New Math Crushing Hotels

The math is bad. Rising wages, taxes, insurance premiums, and other costs are outrunning revenue growth at many hotels.
December 12th, 2025 at 1:41 PM EST

Q&A: From Multi-Gen to Group Getaways – Evolving the Art of Staying Together

Group travel is entering a new golden age, fueled by travelers’ desire for connection, comfort, and flexibility. Evermore Orlando is redefining what it means to stay together, blending the best of vacation homes and luxury hotels through a philosophy of “residential hospitality” that caters to every generation.
December 10th, 2025 at 10:00 AM EST

Luxury

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Q&A: Africa Emerges as the Next Frontier of Luxury Travel

Across Africa, luxury travel is evolving beyond gated resorts and safari lodges toward experiences rooted in culture, creativity, and community. With rising investment, expanding airlift, and a young generation seeking purpose-driven experiences, the continent is redefining what modern luxury means.
December 9th, 2025 at 10:13 AM EST

Media and PR

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Travel Marketers Try to Woo Large Language Models

As AI models like ChatGPT, Gemini, and Perplexity become the new travel gatekeepers, brands are rewriting SEO playbooks for an era where visibility hinges on being mentioned, not ranked.
December 9th, 2025 at 10:00 AM EST

Meetings

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Visitors at the Yashobhoomi convention and exhibition centre in New Delhi.

Inside India’s Events and Meetings Aspirations

India upped its convention center game for the G20 Summit last year. Now, it is trying to drum up the marketing for these spaces across the country. But is India really MICE ready?
May 27th, 2025 at 11:00 PM EDT

Online Travel

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Q&A: Travel’s High-Stakes Era Redefines What Care Means

As travelers invest more in premium, emotionally charged trips, hotels face rising pressure to provide continuity and reassurance. Peace of mind has not only become the ultimate luxury, but a new measure of guest loyalty.
December 9th, 2025 at 10:03 AM EST

Podcasts

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Sonder Shuts Down After Marriott Termination, Marking the End of a Hospitality Experiment

Marriott’s abrupt termination of its licensing deal with Sonder has sent shockwaves through hospitality and finance circles alike. For Sonder, this collapse now marks the end of its operations entirely, with the company confirming an immediate liquidation. For Marriott, it raises hard questions about risk, diligence, and the future of its extended-stay strategy.
November 10th, 2025 at 12:55 PM EST

Short-Term Rentals

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mountain exterior vacation rental recently available via evolve source evolve

Evolve Acquired 1,000 Owner Contracts From Casago

One thousand owner contracts likely attracted interest from other property managers besides Evolve. These contracts fit in with Evolve's business, and not so much for Casago.
November 25th, 2025 at 1:55 PM EST

Skift Originals

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Startups

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Vibe Coding Will Unleash a Tsunami of Travel Startups

AI-powered "vibe coding" is turning travel sector insiders into amateur developers and product designers. A coming wave of new startups and digital services may fix travel's innovation problem.
December 9th, 2025 at 10:00 AM EST

Tour Operators

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hotel exterior

TUI Adds Hotels in Africa as Travelers Look Beyond Europe

Africa’s hotel boom is real thanks to growing demand for alternatives to overtourism, and TUI’s expansion signals confidence. But the long-term test will be whether TUI can convert pipeline optimism into actual openings.
December 2nd, 2025 at 7:47 AM EST

Tourism

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Why Culture Is Becoming Abu Dhabi’s Most Valuable Tourism Asset

The global appetite for authentic travel is increasingly central to demand, and the Department of Culture and Tourism – Abu Dhabi is meeting it with scale and intention. Its cultural strategy shows a destination treating curiosity as its most valuable currency.
December 12th, 2025 at 1:34 PM EST

Travel Agents

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Bertrand Bonnefoi, digital and marketing director at Selectour, at his company's annual conference in South Africa in November 2025.

Selectour’s New AI Aims to Fix The Booking Handoff Problem

For a travel sector eager to automate, the basics still matter — especially continuity between bots and human travel agents. Selectour and Kleio tackle the handoff problem, and the effort could prepare advisors for the agentic future. 
December 9th, 2025 at 11:53 AM EST

Travel Technology

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Q&A: Closing the Personalization Gap in Travel 

Travel’s personalization ambitions outpace its readiness. Closing that gap starts with unified, trusted data that serves as the foundation for real recognition, relevance, and loyalty.
December 10th, 2025 at 10:00 AM EST

Venture Capital

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