Author: Erika Adams

Tech

Uber Rival Jumps Into European Food Delivery Business

3 years ago

As Uber Eats hits trouble in key international markets, others are seizing the opportunity.

Tech

Most Popular Delivery App in Saudi Arabia Lets Users Bargain With Couriers

3 years ago

There's a reason why Mrsool is beating Uber Eats by a mile in this market: It specifically tailored the delivery process to resonate with Saudi customers.

Chains

Points-Based Loyalty Is What Diners Want

3 years ago

No need to reinvent the wheel here. Simple, straightforward, points-based loyalty programs are what customers are demanding.

Chains

Restaurant Brands International, Explained

3 years ago

Consider this a cheat sheet for all things happening at Restaurant Brands International.

Chains

McDonald’s CFO: Technology Investment Is Necessary to Grow

3 years ago

It's hard to be forward-looking when short-term sales are at stake, but McDonald's executives are right to keep funneling money into system-wide tech upgrades. This will pay off in the not-so-distant future.

Chains

Former OpenTable Executive Joins Papa John’s Board

3 years ago

Papa John's needs all the help it can get, and these new board appointments are steps in the right direction.

Chains

Shake Shack Tests Four-Day Work Week

3 years ago

This sounds great in theory, but we want to know more about how this works with a labor force that largely relies on an hourly pay structure.

Chains

The Strategy Behind Chipotle’s Loyalty Play

3 years ago

What makes customers spend money with Chipotle? The loyalty program will go a long way in helping the company to figure that out and influence future purchasing behavior.

Chains

Popeyes Shuffles Executive Ranks

3 years ago

Popeyes reported strong sales growth in 2018, but it needs to start expanding its footprint more quickly.

Chains

Chipotle Is So Stable Again, It’s Boring

3 years ago

If boring means getting digital innovation right and driving up share price for stockholders, Chipotle should be happy with the label.

Marketing

Top Restaurant Marketers Q&A: Tock’s Nick Kokonas

3 years ago

Give Nick Kokonas access to a Medium account and a nice glass of wine tonight, and he'll give you nationwide brand awareness tomorrow.

Marketing

How Effective Are Calorie Counts on Restaurant Menus?

3 years ago

Menu design makes all the difference when analyzing whether or not calorie counts affect purchasing decisions.