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Skift Webinar: Decoding Traveler Intent to Drive Bookings

Join Skift and industry leaders for a webinar about how identity resolution is unlocking new ways to turn anonymous travel browsers into loyal bookers. Learn how brands are using data, personalization, and AI to re-engage travelers across devices — and finally close the gap between intent and conversion.
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Will United’s Loyal Customers Shield it From a Downturn?

Brand loyal. Brand loyal. Brand loyal. Say that 31 times. Then again? You don’t need to. United already did. No kidding. In its Q1 earnings call last week, United repeated the phrase over and over, keen to underscore one of its chief arguments: That it is winning with travelers who care about more than just price. In this week's feature story, we crunch through the commentary from Kirby and Co.