Rooms are filling at half-price, not at pre-war demand — that’s hurting big brands and independents alike, but only one side has the balance sheet to outlast it.
The 200-hotel target is only part of Wyndham’s India bet. The bigger opportunity may be getting Indian travelers to stay at Wyndham hotels wherever they go — from Jaipur to Athens and beyond.
Meta’s Muse plugs directly into flights but shops the rest of travel through the open web. That puts the AI agent, not a travel integration, in control of where the search goes.
Every leader at Skift Global Forum is recalibrating amid technological and economic disruption. The open question is whether they’re doing it for the right decade.
New CEO Dominic Dragisich says Choice's build-and-buy era is over. His formula is to grow U.S. room count, close the revenue-generation gap with peer brands like Wyndham, and sell real estate it doesn't need to own.
Marriott CEO Anthony Capuano was asked where AI is showing up in practice. He said the "biggest impact" so far has been on "distribution," or how travelers discover hotels online.
Supply chain woes have long blocked the uptake of SAF, but United Airlines’ Scott Kirby sees potential in corn and soy currently grown for biodiesel. He wants more government support to firm up the industry — but criticized Europe’s approach.