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Azul and Gol: Together at Last or Separate Paths?

To merge or not to merge? That's the question for two of Brazil’s three major airlines. In January, Azul and Gol signed a non-binding deal with "intent to combine their businesses.” Then came a snag. Azul filed for Chapter 11, just one week before Gol exited bankruptcy. Today, the prospect of a Brazilian mega-merger is increasingly uncertain, as we discuss in this week's feature story.
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Howard Givner

Howard Givner built and sold three successful event businesses and now advises CEOs on growth. He says events are "on borrowed time" if they ignore two areas in dire need of innovation.