Everyone wants the luxury traveler, but no two hotel groups define “luxury” the same way. From yachts to boutique collections to loyalty tie-ins, hotel giants are rewriting the rules to win the richest guests in a race that keeps getting bigger.
These 16 influential industry leaders — who shape strategy for the world’s largest meetings and events — will advise the Skift Meetings team for a one-year term.
Travel venture capital is no longer in freefall — but it is far from fully recovered. Now defined by discipline, funding is concentrated in fewer, larger bets on proven companies.
Luxury travel discovery is being rewritten by large language models — and PR has become performance marketing for machines, not just people. Brands still optimizing for yesterday’s gatekeepers risk disappearing from tomorrow’s consideration set.
The year’s biggest news stories were dominated by the impact of the new Trump administration, but there were plenty of other topics in our Top 10 Articles of the Year.
A deepening talent and knowledge gap is widely viewed as one of the events industry’s most existential challenges. Intentional investment in talent pipelines, mentorship, and alternative workforce models may help.
Each January, travel leaders face the same question: which signals matter enough to act on? Skift Megatrends arrive at the perfect moment, giving teams a preview of the forces that will influence demand, competition, and consumer behavior in the coming year.
Putting wellness at the center of an event strategy does more than enhance how attendees feel. Caesars Entertainment’s experience across its 50-plus properties shows that wellness can meaningfully reshape the event environment, boosting engagement, strengthening retention, and fostering deeper connections among participants.
Service Properties Trust sold 5 hotels with a total of 679 keys located in four states for a combined price of $47 million. Plus, more hotel deal news.