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Southwest Airlines Exec Defends Changes, Says Network Is a ‘Huge Differentiator’
With no fees for the first two bags, Southwest pitched itself as a maverick airline going against the grain. The airline's marketing department has a major challenge now that a lot of the airline's unique attributes are gone.
First Look at JetBlue’s JFK Lounge – Exclusive
JetBlue aims to use premium lounges to appeal to higher-spending travelers while simultaneously navigating operational turbulence and profitability headwinds.
Breeze’s David Neeleman: Why Startup Airlines Can’t Compete With the Big Four
The “big four” U.S. airlines are getting bigger, according to Breeze Airways’ CEO.
Marriott Unveils St. Regis Estates as Brand Extension, Talks Luxury Strategy
Marriott's brand extensions like the new St. Regis Estates and recent Ritz-Carlton Yacht Collection show how the company aims to grow in ultra-luxury without diluting its brand equity.
Travel’s Newest Strategic Hire: The Conversational AI Designer
A new job title appearing across airlines and online booking companies reveals how seriously the industry is taking the conversational interface shift…and the strategic anxieties driving it.
American Airlines Plans 50% Premium Seat Increase on Long-Haul as Luxury Demand Holds Strong
American Airlines aggressive premium expansion shows how large U.S. airlines are increasingly dependent on customers willing to pay for comfort, even as the broader economy sends mixed signals.
For Daily Lodging Report Subscribers launch
Marriott Adds Hotels in Japan, Thailand, and Malaysia
Marriott adds hotels in Japan, Thailand, and Malaysia. Plus more hotel development news.
Skift Meetings launch
8 Tips for More Inclusive Holiday Events
Today’s multi-ethnic, multi-generational workforce requires you to rethink the traditional Christmas party to make sure that everyone feels welcome.
New Report: Building an Intelligence Advantage in Travel
A new report from Skift and PwC offers a practical guide to keeping pace with today's fast-moving travel landscape, helping brands stay ahead of shifting traveler needs.
PwC + Skift |
Sponsored Travel Cost of the China-Japan Standoff: 1900 Flights Scrapped and More
Japan had been preparing for a strong winter, particularly in regions dependent on ski tourism. Instead, airlines are downsizing aircraft and trimming frequencies. With political tensions still high and no sign of policy easing, the travel freeze could stretch well into next year.
India’s DreamFolks Acquires Majority Stake in Dubai-Based Easy to Travel
DreamFolks is a classic case of why diversification is no longer a luxury but a necessity in the changing Indian travel landscape.