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Global Online Travel Sector Market Estimates 2025

The global online travel agency (or OTA) market is experiencing sustained, moderate growth, fueled by resilient international travel demand and rapid digital transformation across all travel sectors. The OTA market, valued at $94 billion in 2024, is projected to reach $107 billion by 2026, growing at a steady rate of 7%.

New Report: How Wellness Is Reshaping Hotel Development and Management

Wellness has shifted from a desirable add-on to an essential value driver for the hospitality sector. Peloton’s new report reveals how high-impact wellness design, programming, and technology are now shaping guest decision-making and outlines what hospitality executives must do to stay ahead.
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United Rewires Mobile App With AI

United rewrote its mobile boarding, disruption handling, and personalization by weaving AI throughout its app — not just layering on a chatbot. The real question is whether the automations will ultimately help smooth travel or, by introducing errors or hallucinations, add to the travel friction.