Online Travel News

Trip.com Group's earnings revealed a major opportunity in China’s underdeveloped inbound tourism market, but the company now faces a familiar risk: an antitrust investigation that could reshape platform economics and growth expectations.

The post-Covid boom hid deep performance gaps across travel. Now it's fading, and those gaps are exactly what activist hedge funds exploit best.

Booking Holdings sees AI as the future of travel. Its Kayak brand's marketing doesn't touch on AI, but is trying to convince Millennials it's OK to book on smartphones and to use Kayak to navigate social media distractions.

Booking Holdings could survive hotel chains switching allegiances to the LLMs. But how long would it take for independent hotels to likewise jump ship?

Expedia's annual filing now treats AI agents as a major threat, not just a competitive pressure. The company is betting that direct engagement can keep it from becoming an invisible backend.

There are conflicting messages at Tripadvisor these days. Goldberg told employees that it "will take time" for its 3-month-old strategy revamp "to show up in the numbers." Meanwhile, activist investor Starboard Value argued "the time for incrementalism is over."

AI booking platforms could become the new gatekeepers of travel demand. Wyndham is among the hotel groups plugging in their inventory and hoping to capture bookings at a lower cost than through OTAs.

AI is now a non-negotiable in the travel industry. But how every company uses it is what is setting them apart.

We sometimes think of independent hotels as relatively powerless given the strength of the OTAs and the big hotel chains. Will agentic AI turn the tables?

The pandemic trained travelers to expect the worst, and now travel brands are capitalizing on that mindset.