Search results: chipotle

Chains

Reports of Illness at One L.A. Chipotle Revive Big Fears

6 years ago

The problem with reports of illness caused by Chipotle — substantiated or not — is that they're immediately believable given the chain's history.

Chains

Welcome to Chipotle Queso Version 2.0

6 years ago

The fact that people care so much about this one menu item is good news for Chipotle. Now they just need to get it right.

People

Why Chipotle’s New CEO Shouldn’t Be Like Chipotle’s Old CEO

6 years ago

Chipotle has proved its mission-focused brand can pull in diners. It just hasn't demonstrated the leadership necessary to grow the brand beyond its current size.

Chains

Chipotle Founder Will Leave CEO Role After Failing to Reverse Slump

6 years ago

A smart move by Ells who can walk away from his company knowing he started the fast casual wave that has reshaped the restaurant industry.

Tech

Chipotle Hopes an Updated App Will Help It Recover From Missteps

6 years ago

An app doesn’t matter if you can’t get people in the door in the first place.

Chains

Chipotle’s Q3 Results Fall Short of Expectations Despite a Healthy Profit

7 years ago

Considering the quarter Chipotle had — more health scares, lukewarm Queso — this would have made us plenty happy.

Chains

Queso Concerns at Chipotle Weigh on Investors Before Quarterly Earnings

7 years ago

Nobody is talking about Chipotle's very bad year of health concerns. Instead, they're worried that its Queso dip isn't artificial enough. In the long term, this could prove to be a win for the brand.

Chains

Ignore the Queso Haters Chipotle CMO Tells Employees

7 years ago

How much better are things at Chipotle this month that the discussion has turned away from e-coli and towards whether or not their new cheese dip is artificial enough to appeal to diners' tastes.

Chains

Shake Shack Is Not the Next Chipotle

7 years ago

Measuring every new restaurant endeavor against the "Chipotle metric" makes every upstart look sub-par. Amid its hurdles, Shake Shack continues to serve quality food and open new restaurants at a fast pace. Sounds like success to me.

Chains

McDonald’s CEO Doesn’t Want to Suffer the Same Fate as Chipotle

7 years ago

When handled properly, fresh food poses no risk to the consumer — but as McDonald's works to improve the quality of its ingredients, it shoulders the challenging task of communicating food safety the whole way through its workforce.

Chains

Chipotle’s Investors Are (Finally) Feeling Better After Quarterly Profit Gains

7 years ago

The profits are the best news Chipotle has had in weeks and should allow it to focus publicly on non-health disasters.

Marketing

Chipotle Taps Wu-Tang Clan for Marketing Buzz After Safety Scare

7 years ago

I mean... sure. Why not?