Articles tagged “advertising”

The bans may not ground a single flight, but they are opening the door to harder policy conversations.

Marriott and United are pitching companies to place ads on their hotel and airline ad networks, citing BCG research that travelers spend impulsively while traveling.

Booking Holdings sees AI as the future of travel. Its Kayak brand's marketing doesn't touch on AI, but is trying to convince Millennials it's OK to book on smartphones and to use Kayak to navigate social media distractions.

How do you measure the value of an organic cultural moment you can’t buy? Puerto Rico’s DMO just ran the experiment.

It's been a slog for Trivago executives to turn around the company. In 2026, they argue they have the advertising scale to get more profitable.

Hotel groups must ensure that short-term performance marketing doesn’t quietly erode brand loyalty, which may be key to unlocking bookings driven by agentic AI.

Rosewood's rebrand as a "discovery-led lifestyle forum" sounds like ChatGPT-powered consultant-speak. Strip away the jargon, though, and the underlying ads and employee training have a plausible, justifiable logic.

Once an unreliable luxury, in-flight Wi-Fi is fast becoming a universal expectation — and a fast-emerging channel for travel advertisers. In this talk, Viasat’s Meherwan Polad discusses how combining satellite power with creative monetization models turns connectivity into an engine of both passenger satisfaction and profitability.

Park Hyatt is playing catch-up with rivals in crowded luxury markets. Its new campaign aims to appeal as much to developers as travelers.

Adding vacation rentals to Expedia Group's B2B partner network is progress, but it's amazing that it took so long when you consider how mainstream these properties have become.