McDonald’s Spent $50 Million on TV Advertising in April

Papa John’s Claims It’s Still on Track Despite More Losses

Google Wants to Tell You What to Eat

Tag: data

Chains

McDonalds Buys Dynamic Yield For $300 Million to Bring Big Data to Drive-Thru

6 years ago

Given all of the plans that McDonald's has for implementing the game-changing technology, the $300 million price tag was probably a bargain.

Operations

Yelp’s Newest Economic Outlook Shows Promise for Independent Restaurants

7 years ago

Recent data shows that independent restaurants are faring better than chains, and are expected to grow at a faster rate. Don't discount larger corporations yet, though — innovation and creative ideas are happening across the industry.

Tech

Cava, the Data-Driven Fast-Casual Restaurant, Is Personalizing Loyalty

7 years ago

Cava is an excellent case study to show how powerful a restaurant, or brand, can be in the marketplace when it's built on top of large volumes of useful, actionable data.

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