Tag: loyalty

Chains

Fazoli’s Loyalty Play Is Built on Data and Breadsticks

1 week ago

It's not just about discounts for diners. A well-executed loyalty program can open up a window into customer behavior and feedback that hasn't previously existed for most restaurants.

Strategy

American Express Is Giving Its Cardholders More Restaurant Perks

2 months ago

Amex ruled the top tier for quite some time. But with challenges from Chase's popular Sapphire card, it's leveraging its relationships with restaurants to try to give it an edge.

Tech

Gaming Restaurant Mobile Apps to Protect Privacy

6 months ago

While we like to think that people are becoming more cautious about their privacy, the convenience trade off is just too compelling for many consumers.

Chains

Subway Profits Drop and Store Owners Blame Its Loyalty Program

7 months ago

On Sunday night the Houston Rockets missed 27 three-point attempts in a row before finally making one. They lost the game. Subway seems like it's at the beginning of a similar, historic cold streak right now.

Chains

Subway Plans 500 Additional U.S. Store Closings This Year

8 months ago

Subway is banking on international expansion, touch screen kiosks, and a new loyalty program to boost sales as the competition thickens.

Marketing

Punchh Gets $20 Million Investment to Boost Its Loyalty Efforts

8 months ago

Tech-based tools that help restaurants find and attract new customers are getting more sophisticated, helping businesses target increasingly segmented groups of people for maximum impact.

Chains

Free Chips and Salsa Boost Chili’s Loyalty Program Sign-Ups

9 months ago

A good loyalty program makes a huge difference — ask Starbucks. But Chili's is learning that they don't have to be complicated — people just want free stuff.

Food

Subway Will Give Diners $2 in Exchange for Their Loyalty

10 months ago

We know it's a big ask, but we'd love to see our loyalty repaid by serving us sandwiches that we enjoy eating.

Tech

Hooters Franchisee Looks to the Blockchain to Drive Interest in Its Loyalty Program

12 months ago

Interest in cryptocurrency and blockchain technology has never been higher, so this is more a smart marketing play than technological advancement.

Strategy

Grubhub and OpenTable in Loyalty Partnership With Hotel Chain

1 year ago

Expect more travel brands to extend their reach into the dining experience going forward, especially since consumers have to eat every day and may only travel on occasion. And after all, the way to anyone's heart is through their stomachs, right?

Tech

Cava, the Data-Driven Fast-Casual Restaurant, Is Personalizing Loyalty

1 year ago

Cava is an excellent case study to show how powerful a restaurant, or brand, can be in the marketplace when it's built on top of large volumes of useful, actionable data.

Strategy

The Battle for Diner Loyalty Begins with Reservations

1 year ago

There’s no winning idea or secret sauce as reservations providers compete for diner loyalty, but the major players take vastly different approaches to the issue.

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