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McDonald’s Spent $50 Million on TV Advertising in April

Papa John’s Claims It’s Still on Track Despite More Losses

Google Wants to Tell You What to Eat

Tag: reviews

Tech

Yelp Adds Health Code Ratings to Restaurant Pages Nationwide

3 years ago

Consumers will benefit from easily accessible restaurant health data, as long as the information is always correct and up-to-date.

Tech

Chinese Restaurant Delivery and Review Giant Meituan Files for IPO

3 years ago

This mashup of Yelp, Grubhub, and Groupon doesn't quite have an equal in other markets and it's growth is a clear signal that Chinese consumers are far ahead of their global peers when it comes to mobile engagement around restaurants.

Marketing

Explaining Zagat’s Slow Decline Under Google

3 years ago

Google is great at search and ad tech, but when it comes to creating and managing content, Google doesn't really know what to do.

Strategy

Google Sells Zagat to The Infatuation

3 years ago

Most tech companies have no idea what to do about the creation and management of content. Google proved that with Zagat and other acquisitions, so it is good to see it in the hands of a content-first company.

Tech

Google May Finally Be Giving Up on Its $151 Million Bet on Zagat

4 years ago

You can only lean on a decades-long history for so long. In the new frontier of restaurant reviews, recommendations from social circles are winning the day.

Marketing

One Strong Case for Reviews by the People

4 years ago

Amid all the song and dance described here, professional critics have to work even harder to discern the everyday diner experience from a show put on solely for a critic's benefit.

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