CEOs at big hotel brands like to brag about how little they own. Omni is betting that ownership still gives it an edge in design, service, and loyalty.
Accor is running ads for its loyalty program that star footballer Kylian Mbappé. The goal is to drive more direct bookings. The backstory is that online travel agencies are incredibly convenient for consumers and incredibly expensive for hotel companies like Accor.
Airbnb is trying to use any excitement surrounding the FIFA Club World Cup 2025 to give a higher profile to its experiences business. As with the Olympics last year in France, Airbnb is using sports celebrities to carry the torch.
Two back-to-back hotel deals in Bengaluru point towards a high investor interest. Behind this interest lie several factors that are making the city's hotel market lucrative.
Younger generations form the biggest traveler base in India, and are key to the country's growth as a source market. Millennials' willingness to spend more on travel is a positive sign for their tourism economies of their destinations.
Attending the Olympics is a bucket list item for many sports fans, but does the worldwide focus on host cities contribute to a long-term increase in visitor numbers?