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Who has the best setup in Asia? No one-size-fits-all approaches there. But as competition increases amid a softer market, expect strategies and structures to evolve.

Airbnb has intensified its testing of Google's vacation rentals business. Does this mean Airbnb will fall down a rabbit hole of Google dependence? Not necessarily. Romances can be so fleeting.

The Chinese luxury market is huge but not monolithic. That's why understanding the capabilities of the country's myriad social media apps — and knowing how to nuance messages within them — is key to connecting with this lucrative market.

In a growing luxury wellness trend that's built to last, nature comes indoors in the form of living green walls, natural materials, and more at high-end hotels.

The Libra cryptocurrency program is falling apart following regulatory pushback. Booking Holdings likely didn't want the hassle of being associated with such a controversial initiative, which may not get off the ground in the near term.

American Airlines had a tough summer, with labor issues and the grounding of its 24 Boeing 737 Max aircraft. But Chief Financial Officer Derek Kerr said at Skift Global Forum that these two areas are at the top of management's agenda for next year.

With so many hotel rooms in the pipeline, a turnaround of slower revenue-per-room growth in New York City is not expected until after 2020. It's a classic supply-and-demand problem, making it a delicate balance to get pricing power back in a city where tourism remains hot.

Want to talk about an easy public relations win? This is it. Hotel business and politics don't mix.

Airline employees, in spite of being the first point of contact for most airline passengers, often don’t have access to the right data at the right time. Empowering them with the appropriate tools is imperative for driving real personalization and loyalty in the future.

Watching how adoption of new distribution technology plays out in this early stage can give us a look into what to expect in the future. Especially if direct distribution ever moves into other areas of travel booking, like hotels.