McDonald’s Spent $50 Million on TV Advertising in April

Papa John’s Claims It’s Still on Track Despite More Losses

Google Wants to Tell You What to Eat

Skift Table Originals

Chains

Del Frisco’s Still Backs Barteca Acquisition as Overall Traffic Declines

5 years ago

Del Frisco's earnings reveal that its own brands are the real concern, not the Barteca deal investors were worried about.

Marketing

Top Restaurant Marketers Q&A: Tock’s Nick Kokonas

5 years ago

Give Nick Kokonas access to a Medium account and a nice glass of wine tonight, and he'll give you nationwide brand awareness tomorrow.

Chains

New Bloomin’ Brands CEO, Same Off-Premise Strategy at Outback Steakhouse

5 years ago

It's a rarity to see a large restaurant group decide not to chose between proprietary and third-party delivery, but instead happily opt for both in efforts to get all of the customers it can.

Operations

Job Growth in U.S. Restaurants and Bars Slowed Significantly in February

5 years ago

Well, this is a surprise. The industry only added 1,600 jobs in February, compared to 36,600 jobs added just one month prior.

Chains

Bloomin’ Brands CEO Is Out

5 years ago

Outback remains the restaurant group's strongest performing brand. The job for Bloomin' Brands' new CEO is to get its other three brands right.

Tech

Waitr Wants to Be the Single Tech Platform for Independent Restaurants

5 years ago

It's certainly Waitr's game to lose in the particular small-market segment that it serves. But as it branches out from its core business, it's going to take a ton of time and investment to be a best-in-class service for not just delivery, but loyalty programs and point-of-sale systems and reservations as well.

Chains

Papa John’s Hopes Its New Marketing Strategy Will Bring It All the Way Back

5 years ago

It seems obvious to market ingredients as a pizza chain. But Papa John's chose to market value promotions and limited time offers to win back customers. I can't blame them because the strategy has worked wonders for QSR restaurants.

Chains

Veggie Grill’s CEO on the Explosion of the Plant-Based Protein Market

5 years ago

As plant-based protein takes on a more welcomed status in the mainstream American diet, vegan chains like Veggie Grill are uniquely positioned to capitalize on diners willing to pay more for less meat.

Marketing

Visit California Partners With Michelin Ahead of New Statewide Restaurant Guide

5 years ago

The new California statewide Michelin Guide may be a nod to the state's culinary interests. But it could also be the result of a smart play by Visit California, a tourism organization, in the style of Singapore, Thailand, and other destinations who have partnered with the Guides.

Marketing

Top Restaurant Marketers Q&A: KFC’s Andrea Zahumensky

5 years ago

Andrea Zahumensky's "uncomfortable" marketing approach is exactly what KFC needed.

Chains

Danny Trejo Proves Celebrity Restaurants Can Work

5 years ago

It was never Danny Trejo’s goal to open a chain of Mexican restaurants, but when the opportunity presented itself, he jumped at the chance. Now with only two other partners, he has a string of Trejo’s Tacos, Cantinas and Coffee & Donuts shops around Los Angeles, with more cities targeted for 2019.

Strategy

The Future of Hotel Dining Will Be Branded

5 years ago

But are branded chain restaurants or food halls what today's diners really want? Or do they not care, just as long as the food's good and so is the overall dining experience?

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